Don’t let sign-ons, forgotten passwords, scattered user data and other disjointed identity experiences frustrate your customers. Grease the wheels of your user journey with customer identity and access management (CIAM) solutions. They deliver seamless customer experiences from the first interaction with your digital properties to help turn customers into loyal advocates.
How Customers Benefit from Frictionless Identity
Acquire and Retain Customers
Give your customers easy-to-use and secure registration, identity verification, sign-on and more so you can acquire more customers and keep them coming back.
Drive Revenue and Loyalty
Deliver personalized, multi-channel experiences that drive revenue wherever customers interact with your brand.
Give customers full control over and insight into their data to adhere to privacy regulations and build trust.
Removing passwords makes it easy for customers to interact with your brand and can enhance security. Let your customers skip the password and easily authenticate into your branded mobile applications via face scan, fingerprint and other methods without having to use a third-party MFA application. You can even take it to “zero login,” where customers can securely sign on without any credentials at all.
Customer identity data is one of your most valuable assets. Your brand should have a solid foundation that enables you to securely collect, store and share customer data while you meet privacy regulations and respect customer preferences. Balancing security with convenience in your digital experiences to protect identity data can help you build trust and loyalty with your customers.
Innovating the user journey with identity not only delights your customers, but can deliver business results. Customer identity can help your brand increase top-line revenue with more opportunities for cross-selling and up-selling, lower abandonment rates by removing friction, and increase total customer lifetime value by building trust and loyalty. See the business impact that customer identity can deliver to your digital experiences.
HP’s fragmented, global user base was using different identity systems, resulting in a disjointed customer experience across applications and increased maintenance costs. Ping’s customer identity solution now helps HP deliver consistent experiences for over 150 million identities, meet regional data regulations, and reduce frustration among customers by allowing them to use a single identity across their applications.
Ping Solutions For Extraordinary Digital Experiences
PingOne for Customers is a cloud identity solution to enable your brand to deliver smooth, secure and personalized customer experiences. Take advantage of registration and sign-on templates, APIs and drag-and-drop policy creation to build the digital experiences your customers desire, with centralized registration and authentication along with a high-performance directory to securely manage and store user data.