In an age when convenience is king and in-person interactions are restricted, your customers are increasingly going online to do business with you. Even when we aren’t navigating a global pandemic, more customers are coming in through your digital front door than ever. This creates an opportunity to increase your visibility among new customers who may not have found you otherwise. But it can also make you vulnerable to bad actors looking for an easy target.
To give your business the assurance that customers are who they say they are, Ping Identity is pleased to announce the release of PingOne Verify, a cloud-based customer identity verification service. Customer identity verification connects a person’s digital identity to their real-life identity so you can be sure you’re engaging with real customers. By seamlessly integrating identity verification into your enrollment or registration processes, the PingOne Verify customer identity verification service lets you provide the convenient experience customers expect, while simultaneously protecting you against threats like fraudulent account creation and consumer fraud.
Read on to learn what identity verification is and why now is the perfect time to adopt identity verification to provide assurance of your customer’s identity and prevent consumer and e-commerce fraud.