DataDriven Event Recap and Analysis: Use Customer Identity to Optimise Security and Convenience
Businesses have embraced digital to engage with their customers. Keeping pace in this rapidly evolving threat landscape requires businesses to look for innovative ways to build experiences that optimise security without impacting user convenience.
Ping Identity and Versent conducted a roundtable luncheon in Sydney and Melbourne in November 2022, with CISOs and related C-level executives responsible for ICT and/or cyber security in their organisations or business units. The aim was to spark thought and engage in a robust conversation about the challenges, issues, and approaches to identity access & management orchestration, with a specific focus on using customer identity to optimise security and convenience, especially in the areas of customer and employee experience. Twenty-eight executives from a very broad range of industries and backgrounds attended the event.
Steve Dillon, Head of APAC Architecture at Ping Identity, and Eddie Smith, GM Identity and Security at Versent hosted the events. Both 2.5-hour events were moderated by Craig Baty, Principal of DataDriven.
Leaders must collaborate with teams across the business to develop and execute a customer-facing digital strategy that ensures a frictionless experience, enhanced security, protection from fraud, and regulatory compliance. Using customer identity, leaders can establish a firm foundation of collaboration with different stakeholders to orchestrate digital experiences that drive sales, lower fraud losses, and meet business objectives.