Don’t Just Take Our Word for It
Enhancing the customer experience (CX) through modern customer identity and access management (CIAM) strategies delivers transformative benefits for customer-facing organizations, enabling them to remove friction, build trust, keep customers safe, and develop lasting customer loyalty.
CIAM can deliver seamless, omnichannel CX without compromising your security posture. And the numbers prove it.
Check out some real results achieved by Ping Identity customers across different industries and geographies:
- Worldwide clothing retailer grows revenue by $70 million
- U.S. fast-casual giant realizes $550,000 in hiring savings
- Global bank slashes regional call center costs by 45%
- Fashion retailer sees $25 million net revenue increase
- Home improvement retailer grows online accounts by 83%
Global Multi-Brand Fashion Retailer
A global multi-brand fashion retailer utilized the modern CIAM to improve CX while mitigating fraud and creating a safe shopping experience for their customers.
Challenges
- Cart abandonment caused by forgotten credentials and slow login process.
- Poor CX due to legacy systems with outdated capabilities.
- Account takeovers significantly impacting their bottom line.
Solutions
- Extended sessions
- SSO & MFA implementation
- Malicious bot filtering
Outcomes
in gift card fraud
U.S. Fast-Casual Restaurant Chain
One of the largest fast-casual restaurants in the U.S. with 3,000 locations across 48 states leveraged modern IAM to improve mobile app CX.
Challenges
- Lack of scalability with mobile growth pushed to the limit.
- Poor mobile CX frustrating its digital customer base.
- Lack modern threat protection leaving the organization exposed to fraud risks.
Solutions
- Adaptive MFA
- Fine-grained authorization
- Partner-managed IAM
Outcomes
U.K.-Based Global Bank
A U.K.-based bank (largest in Europe and seventh largest in the world) implemented a CIAM solution for 50 million customers across 40 countries.
Challenges
- Fragmented legacy CIAM presented multiple cx styles and limited growth across global markets.
- High call center volumes due to lack of self-service options increased costs, hurt customer satisfaction.
- Costly infrastructure due to multiple deployment and licensing styles.
- Compliance with privacy regulations required manual processes and varying CX to meet local and national codes.
Solutions
- Modernization & consolidation
- Customer self-service
- Strong customer authentication
Outcomes
Fashion Retailer
A leading fashion retailer utilized modern CIAM to address high cart abandonment with longer sessions, improving CX while also reducing fraud costs.
Challenges
- High cart abandonment negatively impacting the company’s bottom line.
- Short user sessions contributing to cart abandonment and customer dissatisfaction.
- Online fraud leading to lost revenue, brand reputation damage, and eroded trust.
Solutions
- SSO implementation
- No-code orchestration
- Advanced risk mitigation
- Extended sessions
Outcomes
U.S. Home Improvement Retailer
A leading U.S. home improvement retailer with over 80 million identities under management turned their CX into a growth engine with Ping.
Challenges
- Friction-filled experience limiting digital growth opportunities.
- Lost revenue due to missed customer acquisition targets and high cart abandonment.
- Lagging innovation & standards putting the company at risk of falling behind competitors.
Solutions
- Passwordless
- Extended sessions
- MFA & journeys
Outcomes
Identity-First CX
Orchestrate Seamless Journeys
Design personalized customer journeys across every digital touchpoint. With drag-and-drop orchestration, you can create better experiences that engage customers and decrease abandonment.
Enable Effortless Access
Reduce friction with simpler login experiences that adapt in real time to keep data secure without slowing customers down.
Centralize Identity, Streamline Experience
Unify identity data across systems to enable a consistent, secure experience, regardless of whether someone starts on mobile, continues on web, or enters a brick-and-mortar storefront.
Build Trust and Keep Customers Safe
Eliminate unnecessary friction and give customers an easy path to purchase. Provide self-service and privacy-and-consent options so customers can see and control how their data is being stored and used.
1 https://liminal.co/reports/link-index-for-customer-identity-and-access-management
At Ping Identity, we believe in making digital experiences both secure and seamless for all users, without compromise. That’s digital freedom. Ping enables enterprises to combine our best-in-class identity solutions with third-party services they already use to remove passwords, prevent fraud, enable Zero Trust, or anything in between. And they can do it all with a simple drag-and-drop canvas. That’s why more than half of the Fortune 100 choose Ping Identity to protect every single digital interaction for their users, while making experiences frictionless. Learn more at www.pingidentity.com.