What IT leaders need to know about CIAM to succeed in delivering outstanding customer experience
Over the last 5 years, there has been a major shift in how enterprises need to look at and secure customer identities while offering access to critical applications. Hyper-connected customers are blurring the lines of customer interactions and adopting new patterns of engagement that spread the customer journey and experience across multiple channels.
The need to deliver a seamless customer experience is imperative or you risk customers abandoning transactions and moving to your competition. Let this expert buyer’s guide help you define the right consumer identity and access management (CIAM) solution for your organization and navigate the vendor review process.