So you love Cheerios and you're not afraid to like the brand online, download coupons from the Web site, and sacrifice your legal rights for it. What?
People scratch their heads over the privacy policies on social sites like Facebook and Google, but here is first evidence of how those policies could warp as virtual and physical worlds blend.
"Although this is the first case I've seen of a food company moving in this direction, others will follow -- why wouldn't you?" said Julia Duncan, director of federal programs and an arbitration expert at the American Association for Justice, a trade group representing plaintiff trial lawyers. "It's essentially trying to protect the company from all accountability, even when it lies, or say, an employee deliberately adds broken glass to a product."
One legal expert said, "You can bet there will be some subpoenas for computer hard drives in the future." The New York Times has the scoop.
For more scoops of identity-related goodness, read on.